Cineplex - "Lily & the Snowman"

Zulu Alpha Kilo

Zulu Alpha Kilo Toronto, Kanada

3835

Titel	Lily & the Snowman
Agentur	Zulu Alpha Kilo
Kampagne	Lily & the Snowman
Werbende	Cineplex
Marke	Cineplex
Datum der ersten Ausstrahlung/Veröffentlichung	2018 / 12
Geschäftsbereich	Filmproduktionen
Story	Cineplex is the largest theatre chain in Canada. To launch its new brand platform “See The Big Picture”, we created an animated film called “Lily & The Snowman”. Our objective was to inspire Canadians to "prioritize pleasure" by making Cineplex their primary choice for entertainment while creating love for the Cineplex brand. The film tells the story of Lily and her snowman who performs shadow puppet shows for her. Over time, the demands of life get in the way of Lily enjoying the entertainment she once loved. The film has generated over 60 million views.
Medientyp	Kino
Länge	125 seconds
Medienagentur	Phd Media
Chief Creative Officer	Zak Mroueh
Agency Producer	Tara Handley
Executive Creative Director	Allen Oke
Stellvertretender Creative Director	Noel Fenn
Art Director	Guilherme Bermejo
Texter	Nick Doerr
Musik	Vapor Music
Account Executive	Mike Sutton
Account Executive	Laura Robinson
Stellvertretender Creative Director	Andrew Caie
Account Executive	Roy Gruia
Filmproduzent/Produzent	Desiree Stavracos
Filmproduzent/Produzent	Kailee Nowosad
Image Design	Hornet Inc.
Regisseur	Dan & Jason