| Titel | Turn it Around |
| Agentur | FCB London |
| Kampagne | Turn it Around |
| Werbende | Sported |
| Marke | Sported |
| Posted | Oktober 2012 |
| Geschäftsbereich | Karitative, Ehrenamtliche Organisationen |
| Slogan | Sport changes lives. |
| Story | Sported believe in the development of young people by engaging them in sports. They believe sport changes lives. The campaign set out to show how a small change in the context of young people's behaviour, or focus in the energy, could lead to very different life outcomes. |
| Medientyp | Fernsehen |
| Mehr Informationen | http://www.sported.org.uk/ |
| Agency Producer | Louisa Moxey |
| Post-Produktion | Nice Biscuits, U.K. |
| Ton | Clear Cut Sound |
| Creative Director | ALISTAIR ROSS |
| Regisseur | Jo Wallace |
| Produktionsfirma | ASD Lionheart |