| Titel | Iceberg 1 |
| Agentur | DDB Berlin |
| Kampagne | Icebergs |
| Werbende | Bosch |
| Marke | Bosch |
| Posted | November 2012 |
| Produkt | NoFrost Technologie |
| Geschäftsbereich | Haushaltsgeräte |
| Story | A simple yet convincing thought: If you have icebergs in your fridge they are missing somewhere else. Because wasted energy raises our output of carbon dioxide, which raises the temperature and causes the icebergs to melt. To dramatize this fact, we photographed frozen freezer compartments in a documentary look to make them appear like arctic landscapes. |
| Medientyp | Presse & Publikationen |
| Fotograf | Szymon Plewa |
| Creative Director | Daniel Bödeker |
| Creative Director | Bastian Meneses von Arnim |
| Texter | Daniel Bödeker |
| Texter | Mario Loncar |
| Art Director | Mario Loncar |
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