Adriana Roza - Electrolux - A Special Evening | AdForum Talent: The creative industry network.

Media Director at F/Nazca Saatchi & Saatchi Publicidade Ltda., São Paulo

São Paulo, Brasilien

Titel	A Special Evening
Agentur	F/Nazca Saatchi & Saatchi Publicidade Ltda.
Kampagne	A Special Evening
Werbende	Electrolux
Marke	Electrolux
Datum der ersten Ausstrahlung/Veröffentlichung	2015 / 1
Geschäftsbereich	Haushaltsgeräte
Slogan	Electrolux creates a special Christmas evening for those working away from home
Story	Have you ever stopped to think about the number of people who spend special dates away from home and their families because of their jobs? Some professions require full-time dedication, leaving no time for breaks or holidays. With this in mind, Electrolux came up with a way of taking a special Christmas to those who were away from home on Christmas Eve.
Philosophie	Employees of the AACD Hospital, firefighters, security guards, and employees of service stations received a visit from a Food Truck in the early hours of the 25th. They were taken by surprise with a Christmas dinner carefully prepared by a chef so they could share the true spirit of Christmas alongside friends and co-workers. According to Theo Rocha, Creative Director of F/Nazca Saatchi & Saatchi, "the idea is simple: gather people who were in the same situation around a special moment”. And it is precisely in that spirit of sharing good times and union that Electrolux wants to engage consumers through 2015. This is just the first of a series sponsored by Electrolux with the objective of promoting a sensory experience and the occupation of the city with the art of gastronomy.
Medientyp	Community Relations
Länge	159 seconds
Agentur	F/Nazca Saatchi & Saatchi
Executive Creative Director	Fábio Fernandes
Executive Creative Director	Eduardo Lima
Creative Director	Theo Rocha
Texter	João Paulo Testa
Texter	André Brandão
Art Director	Ricardo Pocci
Account Supervisor	Marcello Penna
Account Supervisor	Gisela Assumpção
Account Supervisor	Gabriela Marques
Account Supervisor	Julianna Carvalho
Strategieplaner	José Porto
Strategieplaner	Guilherme Pasculli
Strategieplaner	Caio Felipe
Media Director	Fábio Freitas
Media Director	Adriana Roza
Media Director	Karen Kimura Saito
Agency Producer	Victor Alloza
Agency Producer	Renato Chabuh
Agency Producer	Gisele Campos
Agency Producer	Maira Massullo
Agency Producer	Rafael Paes
Produktionsfirma	Hungry Man
Regisseur	Gualter Pupo
Direktor Fotografie	Gustavo Ferri
Direktor Fotografie	Danilo Mantovani
Post-Produktion	Hungry Man
Post-Produktion	Hungry Man \| Great Studio
Executive Producer	Rodrigo Castello
Redaktionsbüro	Rami D
Tonstudio	Loud
Projektleiter	Aline Veríssimo
Projektmanager	Beatriz Agnelli
Content Manager	Rogerio Soares
Leiter Kundenkontakt	Sandra Montes
Leiter Kundenkontakt	Juliane Mussarelli
Leiter Kundenkontakt	Silvia Tamai
Leiter Kundenkontakt	Sergio Saad
Leiter Kundenkontakt	Rita Moraes