| Titel | Homepage for the Homeless |
| Agentur | George Patterson Y&R |
| Kampagne | Homepage for the Homeless |
| Werbende | Ladder |
| Marke | Ladder |
| Posted | Februar 2013 |
| Geschäftsbereich | Karitative, Ehrenamtliche Organisationen |
| Story | The campaign asks people to feature links from 11 participating retailers on their homepage, and up to 15% of everything bought through those links will be donated by the store to the homeless. |
| Medientyp | Social Media |
| Länge | |
| Executive Creative Director | Ben Coulson |
| Art Director | Paul Meates |
| Copywriters | Alex Wadelton & Katie Britton |
| Group Account Director | Julian Bell |
| Account Manager | Rachel Semmens |
| Produzent | Carrie Burman & Jessica Krt |
| Designer | Kota Matsuda |
| Developers | Bret Harris & Chris Upjohn |
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