Titel | Chocapologies - on Behalf of the Internet |
Agentur | MullenLowe MENA |
Kampagne | Chocapologies - on Behalf of the Internet |
Werbende | KAYU Bakehouse |
Marke | KAYU Bakehouse |
Posted | Februar 2022 |
Geschäftsbereich | Gastätte & Schnellgaststätte |
Story | The internet. The cruelest playground in the world. Where trolls bully perfect strangers. And, their victims are left to suffer. To help raise awareness Karim Bourgi, a Master Chocolatier and influencer Chef, asked if we could make the internet a ‘sweeter’ place for him and thousands of other victims. So we said, why not #sugarcoatIt. Presenting Chocapologies on behalf of the internet. |
Medientyp | Case Study |
Länge | |
Executive Creative Director | Paul Banham |
Creative Director | Prerna Mehra |
Art Director | Adela Fataliyeva |
Texter | Paul Banham |
Illustrator | Adela Fataliyeva |
Illustrator | Madruth Zaman |
Fotograf | Rahul Menon |