| Titel | The Hardest Part of the Day |
| Agentur | TAXI Europe |
| Kampagne | Wake Up Light |
| Werbende | Philips |
| Marke | Philips |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2013 / 10 |
| Produkt | Wake Up Light |
| Geschäftsbereich | Unterhaltungselektronik & Audio- und Videogeräte |
| Story | For some people, getting out of bed is hard. For others, it's impossible. Introducing: the new Philips Wake-up Light. |
| Medientyp | Internet-Film |
| Länge | |
| Creative Director | Job van Dijk |
| Agency Producer | Tim Weers |
| Texter | Frenkel Schönfeld |
| Art Director | Jan-Willem de Man |
| Stellvertretender Creative Director | Kelsey Horne |
| Stellvertretender Creative Director | Mark Velthuizen van Zanten |
| Produktionsfirma | Monodot |
| Regisseur | Rene Nuijens |
| Redaktionsbüro | Will Judge Editing |
| Post-Produktion | Condor |
| Tonstudio | Studio de Keuken |
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