Miranda Hipwell
Chief Executive Officer (CEO) at adam&eveDDB
London, Großbritannien
TitelSave our Summer: Fan
Agentur
Kampagne Save Our Summer
Werbende PepsiCo Inc.
Marke Lipton Ice Tea
Datum der ersten Ausstrahlung/Veröffentlichung 2024 / 6
Geschäftsbereich Alkoholfreie Getränke
Story In five separate commercials running across Europe, Lipton’s SOS Squad jumps into action to rescue workers and beachgoers from common summer problems, always finding solutions that are humorously over-the-top.
Philosophie centres on an SOS Squad from Lipton who are here in their bright yellow uniforms to take away those niggles and leave only the fun bits of summer to enjoy.
Problem adam&eveDDB’s campaign responds to research carried out by Lipton Ice Tea to identify the most annoying summer niggles for key European countries. Sweat, stuffy offices and overcrowded beaches and pools topped the list and gave Lipton Ice Tea a summer purpose.
Medientyp Fernsehen
Länge
Chief Marketing Officer (CMO)
Marketing Director
Advertising
Werbeleiter
Head of Marketing
Marketing Manager
Werbeleiter
Werbeleiter
Werbeleiter
Chief Creative Officer
Creative Director
Creative Teammitglied
Creative Teammitglied
Social Creative
Produzent
Planning Partner
Etat-Planer
Chief Executive Officer (CEO)
Global Business Director
Etatdirektor
Etatdirektor
Geschäftsführender Teilhaber
Account Executive
Produktionsfirma
Regisseur
Direktor Fotografie
Executive Producer
Produktionsmanager
Lead Editor
Kolorierung Absolute Ems
CG Absolute Ems
Ton Absolute Ems
Kolorist
Spezialeffekte
VFX Lead
Produktionsfirma
Sounddesigner

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