Titel | Bride |
Titel (Originalsprache) | Mariée |
Agentur | Havas Paris |
Kampagne | #ConsignesAIRATP |
Werbende | RATP |
Marke | RATP |
Posted | November 2016 |
Geschäftsbereich | Öffentliche Verkehrsmittel |
Slogan | Don't run on the platform |
Slogan (Originalsprache) | Ne courez pas sur les quais |
Story | This outdoor campaign from the French métro played on the tropes of airline safety cards to warn travellers not to be dumb around the tracks. |
Medientyp | Presse & Publikationen |
Producer Agency | Virginie Meldener |
Art Director | Nathalie Winkelmann |
Executive Creative Director | Christophe Coffre |
Texter | Jérémie Pouchin |