TOUBA - "TOUBA: THINGS WE DO FOR DEBT - The Commercial"

Impact BBDO

Impact BBDO Cairo, Ägypten

Awards

559

Marke: TOUBA
Länder: Ägypten

Werbende: Madinet Masr

Titel	TOUBA: THINGS WE DO FOR DEBT - The Commercial
Agentur	Impact BBDO
Kampagne	TOUBA - THINGS WE DO FOR DEBT
Werbende	Madinet Masr
Marke	TOUBA
Datum der ersten Ausstrahlung/Veröffentlichung	2023 / 8
Geschäftsbereich	Immobilien
Slogan	Installments Will Cost You
Story	In Egypt no one can afford to buy a property in cash anymore. Instead people go for very harsh installment plans. And nowadays when people see anyone taking a job they shouldn't be taking, they automatically assume they took it to pay for the installments. Including movie stars like Ahmed Fahmy.
Philosophie	Installments Will Cost You, Buy your next property with the flexible new TOUBA payment plan.
Problem	In Egypt no one can afford to buy a property in cash anymore. Instead people go for very harsh installment plans. And nowadays when people see anyone taking a job they shouldn't be taking, they automatically assume they took it to pay for the installments. Including movie stars like Ahmed Fahmy.
Medientyp	Fernsehen & Kino
Länge	55 seconds
Markt	Ägypten
Produktionsfirma	Good People Casting
Creative Director	Abdullah Fareed
Creative Director	Mahmoud Shokri
Regisseur	Ali Ali
Direktor Fotografie	Pierre Mouarkech
General Manager	Tarek Akil
Etatdirektor	Amichay Kattan
Kundenbetreuer	Mostafa El Kashef
Kundenbetreuer	Karim Sherif
Agency Producer	May Mohsen
Executive Producer	Khaled Zaki
Produzent	Lamia Khatib
Post-Produktion	Hussein Aziz
Cutter	Amr Mekky
Sound Engineer	Fady Garas
Post-Produktion	LZRD
Kolorist	Karim Mira
Cutter	Ahmed El Sherbini
Chief Executive Officer (CEO)	Naila Fattouh
Produktionsleitung	Mahmoud Derbala
Post-Produktion	The BarberShop
Fotograf	Ahmed Abdo