Ramiro Rodriguez Gamallo
Chief Creative Officer at Gut
São Paulo, Brasilien
TitelLo nuestro es pa' arriba
Agentur
Kampagne Lo nuestro es pa' arriba
Werbende AB Inbev
Marke Cerveza Pilsener
Datum der ersten Ausstrahlung/Veröffentlichung 2024 / 2
Geschäftsbereich Bier, Cidre
Philosophie More than a beer, Pilsener has become a symbol of Ecuador. Throughout its history, it has accompanied the country's most important moments, celebrating the warmth of its people and the richness of its culture. With this campaign, the brand seeks to redefine its purpose by promoting the potential of Ecuadorians, to remind them that they can overcome adversity and go further. With this idea, the brand seeks to promote unity and pride in the country, reaffirming the message that going "pa' arriba" is an attitude of life shared by all the natives of the country located in the middle of the world.
Medientyp Fernsehen
Länge
Markt Ecuador
Produktionsfirma
Managing Director/Partner
Executive Creative Director
Creative Director
Creative Director
Art Director
Texter
Produktionsleitung
Senior Producer
Senior Producer
Group Account Director
Account Management Supervisor
Account Executive
Leiter Strategie
Strategy Director
Content Lead
Werbeleiter
Werbeleiter
Werbeleiter
Regisseur
Regisseur
Geschäftsführer
Director of Production
Executive Producer
Executive Producer
Produktionsmanager
Direktor Fotografie
Cutter
Post production director
Kolorist
Mix
Band

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