Titel | Model |
Agentur | DDB Canada |
Kampagne | Donate Your Voice |
Werbende | Canadian Women's Foundation |
Marke | Canadian Women's Foundation |
Datum der ersten Ausstrahlung/Veröffentlichung | 2014 / 7 |
Produkt | Human Trafficking |
Geschäftsbereich | Gemeinnützige Organisationen |
Story | Human sex trafficking. It’s happening in Canada, to Canadians. Thirteen-year-old girls to be exact. The problem is, how do you bring this grave reality to light when most Canadians don’t even suspect it’s an issue in their own country. We gave a voice to girls who were too scared and too ashamed to speak about their plight into forced sex trafficking. We achieved this by getting others to tell their stories for them. Empowering everyone to donate their voices to the girls who have been silenced by their traffickers. |
Problem | Human sex trafficking. It’s happening in Canada, to Canadians. Thirteen-year-old girls to be exact. The problem is, how do you bring this grave reality to light when most Canadians don’t even suspect it’s an issue in their own country. |
Ergebnis | We gave a voice to girls who were too scared and too ashamed to speak about their plight into forced sex trafficking. We achieved this by getting others to tell their stories for them. Empowering everyone to donate their voices to the girls who have been silenced by their traffickers. |
Medientyp | Fernsehen |
Länge | |
Mehr Informationen | http://givemyvoice.com/ |
Chief Creative Officer | Kevin Drew Davis |
Executive Creative Director | Paul Wallace |
Creative Director | Josh Fehr |
Texter | Domenique Raso |
Art Director | Rebecca May |
Agency Producer | Matthew Sy |
Agency Producer | Stefan Fabich |
Agency Producer | Caroline Clarke |
Agency Producer | Catherine Kim |
Account Executive | Andrea Ludwick |
Etatdirektor | Catherine Grendus |
Direktor Strategische Planung | Sandra Moretti |
Produktionsfirma | Kith and Kin |
Regisseur | Goh Iromoto |
Herstellungsleiter | Courtney Boyd |
Post-Produktion | Saints Editorial |
Cutter | Raj Ramnauth |
online editor | Steve McGregor |
Kolorist | Conor Fisher |
Audio | Grayson Matthews |