Jonathan Davis
Head of Integrated Production at Fallon, London
London, Großbritannien
TitelTic Tac - Find a Fiver
Agentur
Kampagne Find a Fiver
Werbende Ferrero
Marke Tic Tac
Datum der ersten Ausstrahlung/Veröffentlichung 2014 / 9
Geschäftsbereich Süßigkeiten, Bonbons
Slogan Give yourself 5 with Tic Tac
Story The two TV spots mark the launch of Tic Tac's biggest ever promotion that will feature on over 15 million Tic Tac packs - giving customers the chance to win a fiver in cash and get £5 off a minimum spend with a number of high street retailers.
The campaign, created by Aesop creatives Tom Edwards and Stephen Lynch, comes hot on the heels of the highly successful Apple Burst digital campaign, also created by Aesop, which generated more than 1 million YouTube views.
Designed to appeal to 16 - 24 year olds, the ads feature an oddball character in surreal scenarios who ‘gives himself five’ when he finds out about the promotion.
Medientyp Fernsehen
Länge
Markt Großbritannien
Mehr Informationen http://findafiver.com
Produktionsfirma
Executive Creative Director
Creative Director
Creative Director
Art Director
Texter
Designer
Etatdirektor
Etat-Planer
Produzent
Medienagentur

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