Laura Brown
Senior Art Director at M&C Saatchi
Sydney, Australien
TitelCorelle presents - the Tipsy Hostess -Episode 2 - Cougars
Agentur
Kampagne The Tipsy Hostess
Werbende World Kitchen, LLC
Marke Corelle
Datum der ersten Ausstrahlung/Veröffentlichung 2014 / 10
Geschäftsbereich Geschirr und Besteck
Slogan Survives anything
Story The films colourfully demonstrate that the break-resistant Corelle dinnerware, long known for surviving physical torture tests, can actually come in handy when it comes to surviving perilous social situations as well. 
Philosophie Aussies like getting tipsy at dinner parties. So they need break-resistant plates. That’s the simple thought behind the Tipsy Hostess campaign. 
Problem People don't associate Corelle with stylish dinner parties. Our campaign addressed this issue whilst simultaneously demonstrating the product benefit - break-resistance. 
Medientyp Internet-Film
Länge
Mehr Informationen https://www.facebook.com/tipsyhostess?fref=ts
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