| Titel | Under Armour Rugby |
| Agentur | WE ARE Pi |
| Kampagne | Under Armour Rugby |
| Werbende | Under Armour |
| Marke | Under Armour |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2015 / 8 |
| Geschäftsbereich | Mode, Kleidung & Schuhe |
| Story | The 30m long vessel transported a huge image of Welsh Rugby Union (WRU) players Jamie Roberts and Leigh Halfpenny, accompanied by fellow Home Nations representatives James Haskell (England), Jordi Murphy (Ireland), Drew Mitchell (Australia) and Canadian Jamie Cudmore, displayed across eight shipping containers. As it passed down the Thames and under Tower Bridge, the mural - which originally showed the players in country colours - was ‘ripped’ to reveal the Armour baselayer. The creative demonstrates Under Armour's commitment to making all athletes better, regardless of nation or team represented. |
| Medientyp | Außenwerbung |
| Werbeleiter | Christopher Carroll |
| Werbeleiter | Michael Taylor |
| Werbeleiter | Mairead Van Gils |
| Geschäftsführer | Alex Bennett Grant |
| Geschäftsführender Teilhaber | Patrick Garvey |
| Creative Director | Barney Hobson |
| Creative Director | Rick Chant |
| Art Director | Roberto Gabián González |
| Texter | Joao Valente |
| Strategy Director | Jessica Perri |
| Strategist | Andrea Van Den Bos |
| Designer | Kaz Salemink |
| Filmproduzent/Produzent | Kimia Farshidzad |
| Produktionsassistant | Ekaterina Golovkina |
| Projektmanager | Ambar Surastri |
| Kundenbetreuer | Sam Speed |
| Produktionsfirma | Cinq Etoiles |
| Fotograf | Denis Rouvre |
| Ausstattung/Styling | Dan Blake |
| Make-Up Artist | Melodie Evrard |
| Modellbauer | Pascal Batteux |
| Filmproduzent/Produzent | Charly Forin |
| Produktionkoordinator | Cathlène Vieira |
| Digitale Retuschierung | Julien Paris |