Titel | Google Escape (english) |
Brief | You’re trapped in a room filled with puzzles that you have to solve in order to escape. So you reach for your phone and fire up Google. After all, Google can provide answers, maps, translations and many other advantages. To prove this, creative talents were locked in the Google Escape Room and given 40 minutes to get out using Google mobile apps. For the grand premiere, four famous YouTube creators took part and their experience was broadcast live. Viewers who wanted to join in were challenged to win tickets by solving daily riddles published on Google social channels. |
Agentur | We Are Social |
Kampagne | Google Escape |
Werbende | |
Marke | Google France |
Posted | November 2016 |
Geschäftsbereich | Suchmaschinen |
Story | Google Escape is the first branded Escape Game powered by Google France, where players had to combine the use of online tools with real-life actions to succeed, while allowing anyone to follow the experiment on social media. |
Medientyp | Case Study |
Geschäftsführer | Sandrine Plasseraud |
Etatdirektor | Nicolas Souffleur |
Creative Director | Thomas Guilhot |
Produktionsleitung | Julien Ouvrel |
Kundenbetreuer | Arnaud Robin |
Kundenbetreuer | Ludovic Houdré |
Kundenbetreuer | Corentin Picaut |
Texter | Aurélie Durand |
Art Director | Fabien Gailleul |
Kreative Technologie | Clément Procureur |
Kreative Technologie | Baptiste Leproux |
Produktionsfirma | Francine Framboise |
Executive Producer | Stéphanie Huguenin |