Titel | We are the solution |
Agentur | Socialclub |
Kampagne | We Are The Solution |
Werbende | Alima |
Marke | Alima |
Datum der ersten Ausstrahlung/Veröffentlichung | 2022 / 1 |
Geschäftsbereich | Informations-/Hilfevereinigung über der Krankheit |
Slogan | #WeAreTheSolution |
Story | We Are The Solution championed locally-led medical care and underscored the need to invest in homegrown humanitarian solutions that build long-term capacity by supporting local health workers and researchers. |
Philosophie | The campaign was created by celebrated French-Senegalese artist Lossapardo and inspired by the real stories of ALIMA’s health workers. It follows one boy’s transformative journey from grief to hope as he transcends the preventable loss of a parent to become a doctor, serving and saving his own community. |
Ergebnis | The goal was to raise awareness of ALIMA in the US among potential future donors to support ALIMA’s work building homegrown humanitarian solutions. |
Medientyp | Presse & Publikationen |
Länge | |
Markt | Frankreich |
Executive Creative Director | Léo Sattin |
DIrector | Léo Sattin |
Director | Lossapardo |
Illustrator | Lossapardo |
Managing Director/Partner | Valentin Fertillet |
Animator | Timothée Bart |