Coca-Cola - "Epic Night Out"

Ogilvy Singapore

Ogilvy Singapore Singapore, Singapur

2453

Marke: Coca-Cola
Länder: Singapur

Werbende: Coca-Cola Company

Titel	Epic Night Out
Agentur	Ogilvy Singapore
Kampagne	Foodmarks
Werbende	Coca-Cola Company
Marke	Coca-Cola
Datum der ersten Ausstrahlung/Veröffentlichung	2024 / 3
Geschäftsbereich	Soft Drinks, Tonics
Philosophie	Coca-Cola today launched an interactive music video "Epic Night Out," as part of the ‘Foodmarks’ meals brand platform. Created by Ogilvy Singapore and directed by Julien & Quentin through HAMLET, the film features superstar rapper F.HERO alongside celebrity chef, Chef Pom. "Epic Night Out" a cinematic fusion of Thai cuisine and rap culture, a whirlwind of madness and extravagance, reminiscent of the Bling Bling of classic 90s US rap videos, with a Thai twist. The film sees F.HERO, Chef Pom and their crew embark on an eccentric, surreal journey through the bustling streets of Bangkok featuring a host of iconic elements like Tuktuks, mopeds, delicious Thai street food, and of course Coca-Cola. To add to the delicious journey, the music video is interactive, and invites fans to click to discover hidden easter eggs in order to win unique Coke merch, special discounts and VIP access to Coca-Cola Foodmark events. Epic Night Out also features the "Coke Flip Move", an original but simple signature dance move designed to engage the audience one step further. See notes to editors on Wokflip Move instructions. The music video will run on Coca-Cola’s digital and social channels in Thailand.
Medientyp	Branded Content
Länge	168 seconds
Markt	Thailand
Soundtrack	F.HERO x Chef Pom - Epic Night Out
Executive Creative Director	Nikhil Panjwani
Stellvertretender Creative Director	Hugo Suissas
Stellvertretender Creative Director	Tiago Silva
Kaufmännischer Geschäftsführer	Juhi Bimbhet
Project Integrator	Priscila Lim
Associate Director PR and Influence	Brenda Ho
Etatdirektor	Panita Thanajulintorn
Agency Producer	Jacinta Loo
Junior Art Director	Sadhna Saku
Produktionsfirma	Hamlet
Directors	Julien & Quentin
Executive Producer	Ruben Goots
Executive Producer	Jason Felstead
Executive Producer	Mathias Kerner
Produzent	Antonin Romeuf
Talent	F.HERO
Talent	Chef Pom
Talent	Badmixy
Produktionsfirma	TAPROD
Service Producer	Louis Ditapichai
Service Producer	Sirichon Pongsaengson
Produzent Post-Produktion	Léa Török
Direktor Fotografie	Antoine Cormier
DP Agent	API Corp
1st AD	Pattra Kanjanamek
Produktionsdesigner	Boontawee Taweepasas
Kostüme	Nirachara Wannalai
1st AC	Nattapong Phamon
Gaffer	Surachet Thongmee
Key Grip	Manop Pitichokjinda
Casting Director	Tipwarin Sotvithi
Fotograf	David Jumpa
Post-Produktion	Hamlet
Cutter	Marie-Réglisse Monsimier
Editor Agent	Cutaway
Color Grade Artist	Nicolas Gautier