| Titel | Invaluable Advice (OOH) |
| Agentur | Ogilvy UK |
| Kampagne | Invaluable Advice |
| Werbende | St. James's Place |
| Marke | St. James's Place |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2024 / 3 |
| Geschäftsbereich | Bank Services, Börsenmakler |
| Story | St. James’s Place (SJP), the UK’s largest financial advice company, unveils a new campaign that celebrates the importance of tailored one-to-one financial advice in life, beginning this weekend on Saturday evening, March 16. ‘Invaluable Advice’ by Ogilvy UK is SJP’s first ever national brand marketing campaign. The touching creative is inspired by real client stories and follows Joe and Hannah on a single father’s life journey bringing up his daughter and the crucial and positive role played by his financial adviser Zara. Led by creative agency Ogilvy UK, a WPP collaboration with media agency Mindshare and brand transformation agency Landor, the brief was to instil pride and confidence in the value of advice for UK consumers. Ogilvy UK’s behavioural science division, the largest in the world, has collaborated in the development of the strategy and creative. |
| Medientyp | Außenwerbung |
| Offline Editing | The Assembly Rooms |
| Creative Agency | Nick Ogilvy |
| Executive Creative Director | Andy Forrest |
| Executive Creative Director | Nicola Wood |
| Executive Creative Director | Dave Towers |
| Design | Dave Towers |
| Designer | Jones |
| Executive Producer | Sally Miller |
| Assistant Producer | Eva McAlpine |
| Geschäftsführender Teilhaber | Andrew Brooks |
| Geschäftsführender Teilhaber | Jennifer Gledhill |
| Head of Strategy | Matthew Waksman |
| Produktionsfirma | Academy Pictures |
| Regisseur | Prayer and Pull Up Frederic Planchon |
| Fotograf | Peter Funch |
| Direktor Fotografie | Arnaud Potier |
| Executive Producer | Medb Riordan |
| Produzent | Jessica Wylie |
| Offline Editor | Nik Hindson |
| Grad | Company 3 NY |
| Colour Producer | Kerri Aungle |
| Kolorist | JEAN |
| Kolorist | Jean-Clément Soret |
| Sounddesigner | Sam Cross |
| Musiklizenzen | Black Butter Music Publishing Ltd (administered by BMG-Talpa Netherlands) |
| Medienagentur | MindShare |
| Client Partner | Sarah Baker |
| Kaufmännischer Geschäftsführer | Sam Dickson |
| Geschäftsführer | Andrew Welch |
| Strategy Director | Daniel Sherrard |
| Executive Creative Director | Jules Chalkley |
| Creative Teammitglied | Charlie Lea |
| Creative Teammitglied | Annie Wisbey |
| Production lead | Ross Walker |
| Etatdirektor | Jana Kytkova |
| Projektleiter | Paul Owen |
| Offline Post Producer | Daniel Breheny |
| Color EP | Ellora Soret |
| Online-Studio | Gramercy Park Studios |
| TVC Producer | Annika Gustavsson |
| Lead Flame Artist | Mark Beardall |
| Musik | Stephen Rennicks |
| Strategy Director | James Caig |
| Account Executive | Aaron Matthews |
| Brand Strategy & Advertising | Landor |
| Kaufmännischer Geschäftsführer | Amelie Escudier |
| Client Manager | Alice Loveday |
| Executive Strategy Director | Tristan Ramsdale |
| Design Director | Carl Wills |
| Designer | Tai Tran |
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