| Titel | ZEISS DriveSafe |
| Agentur | DENTSU CREATIVE |
| Kampagne | ZEISS Precision & DriveSafe |
| Werbende | Zeiss Vision Care |
| Marke | ZEISS |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2016 / 4 |
| Geschäftsbereich | Augen-Hygiene |
| Story | The print ads by gyro Paris cleverly show the unique benefits of ZEISS's two new product innovations: DriveSafe everyday driving lenses and Precision digital device lenses. |
| Medientyp | Presse & Publikationen |
| Executive Creative Director | Sebastien Zanini |
| Executive Creative Director | Pierre-Marie Faussurier |
| Art Director | Aurore Michelin |