Samsung VR - "VR THE FUTURE"

Cheil Germany

Cheil Germany Schwalbach, Deutschland

Awards

11872

Marke: Samsung VR
Länder: Deutschland

Werbende: Samsung

Titel	VR THE FUTURE
Agentur	Cheil Germany
Kampagne	VR THE FUTURE
Werbende	Samsung
Marke	Samsung VR
Posted	November 2015
Geschäftsbereich	Unterhaltungselektronik & Audio- und Videogeräte
Story	In 1990, Germany was finally reunited after decades of separation between East and West. It was the beginning of a new future, one that gave Germans back the most precious gift of all: their freedom. Today, Samsung is celebrating the 25th anniversary of this great moment by giving Germans the opportunity to re-experience their freedom in a brand-new way: with the world's first virtual-reality trip through Germany. We brought Germans to places they might never have seen before, in ways they never experienced: from the highest mountain peaks, above city skylines, to the most famous cultural monuments, or even deep underground. The journey takes users across the country, packing its most beautiful, spectacular and exciting locations into just twenty-five minutes as if they had been there themselves. But more importantly: Freedom, which has been a given for twenty-five years, became something truly special again. Samsung GEAR VR
Medientyp	Interaktiv
Creative Director	Joern Welle
Texter	Chris Daniel Drücks
Texter	Thilo Müller-Ohldach
Art Director	Marcel Steffens
Art Director	Daniel Baek
Art Director	Arno Klein
Agency Producer	Moritz Gillrath
Agency Producer	Marco Heutink
Agency Producer	Deveroe Aurel Langston
Programmierer	André Lang
Programmierer	David Bartels
Etatdirektor	Moritz von Fragstein
Etatdirektor	Moritz von Fragstein und Niemsdorff
Etatdirektor	Eduard Schöll
Kundenbetreuer	Anna Schönfeld
Projektmanager	Jan Dörmann
Creative Director	Joern Welle