Greg White
Executive Audio Producer at 1stAveMachine
Amsterdam, Niederlande
TitelA Nation's Call
Agentur
Kampagne A Nation's Call
Werbende United States Marine Corps
Marke U.S. Marine Corps
Datum der ersten Ausstrahlung/Veröffentlichung 2018 / 2
Geschäftsbereich Regierungen und andere Institutionen
Story “A Nation’s Call” features the overwhelming material might of the Navy and Marine Corps team – ships, amphibious vehicles, aviation and ground assets – disappearing to reveal the greatest weapon in the Marine Corps’ arsenal: the indomitable fighting spirit of every Marine.  
 
“Undoubtedly, the equipment, technology and innovation fueling a modern Marine Corps operation gives Marines a decided advantage and an ability to reach objectives further inland than ever before,” said Sean McNeeley, Executive Director, Account Management, J. Walter Thompson, “but a Marine’s willingness to engage and determination to defeat is essential to Battles Won.” 
 
“People know who Marines are – whether described as 'The Few. The Proud,' by our prestigious Dress Blue uniform, or the honorable ferocity displayed on battlefields that established and maintains our 'Devil Dog' moniker,” said LtCol John Caldwell, National Director of Marketing and Communication Strategy for the United States Marine Corps. “But what most often appears in online search queries is the question, 'What do Marines do?' This ad, ‘A Nation's Call,’ definitively answers that question – it shows our service defining capability to project a self-contained and overwhelming force from a sea-based location to an inland objective. But most importantly, this ad makes crystal clear the fact that more than any weapon system or materiel platform, our success remains reliant upon the indomitable fighting spirit and determination to win inside each and every Marine.”
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Chief Creative Officer
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Stellvertretender Creative Director
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Social Media Supervisor
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Social Media Coordinator
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Account Supervisor
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