Unconventional Creative
at
Mark Ridout Photography and Digital Imaging
Toronto, Canada Area, Kanada
| Titel | Seal |
| Agentur | Grassriots |
| Kampagne | End the Seal Hunt |
| Werbende | Humane Society International |
| Marke | Humane Society International |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2016 / 4 |
| Geschäftsbereich | Gemeinnützige Organisationen |
| Slogan | You have one shot at being humane. And the boat is rocking |
| Story | Humane Society has lead the fight against the commercial seal fur industry for over 40 years and have been critical in the banning of seal products around the world. HSI needs to raise money to continue toward its goal of eliminating any remaining demand for seal fur so this year, Grassriots helped them take a different approach to the traditionally bloody commercial seal hunt protest advertising with a campaign that focuses on the fact that the commercial seal hunt will never be humane. |
| Medientyp | Presse & Publikationen |
| Creative Director | Paul Bonsell |
| Art Director | Paul Bonsell |
| Art Director | Deborah Caprara |
| Texter | Paul Bonsell |
| Texter | Logan Broger |
| Fotograf | Mark Ridout |
| Projektmanager | Meghan Liu |
| Client | Humane Society International |
| 3D Artist | Mark Ridout |
| 2D Artist | Mark Ridout |
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