AdForum
Katherine Jones
Katherine Jones
Senior Producer at Freesat
Cape Town, Südafrika
Bearbeiten
Alle Arbeiten sehen
TitelLive Life Free
Agentur
Kampagne Live Life Free
Werbende Freesat
Marke freesat
Datum der ersten Ausstrahlung/Veröffentlichung 2021 / 11
Geschäftsbereich Fernseh- & Radioprogramme & Sender
Story Created by TMW Unlimited, the 30 second and 10 second TV spots feature two endearing CGI crab characters, Ossi & Pod, who leave their drab underwater home to explore the vibrant fairground world just above their heads – a world that was just waiting to be discovered.
Philosophie The new brand platform launches with a fully integrated advertising campaign centred on a reappraisal story, waking customers up to a whole world of subscription-free satellite TV.

Applying their Disproportionate Value Approach, which uses first-party data to identify the highest potential customers, The Specialist Works' planned and bought the media campaign. It will initially target the east of England, the south-west and south/south-east before being rolled out in other regions. With a voiceover provided by Line of Duty actor Craig Parkinson, Live Life Free runs from November 1st across TV, BVOD, radio, door drops, retail, paid social, paid search and Google Shopping.
Medientyp Fernsehen
Länge
Produktionsfirma
Senior Account Director
Public Relations
Director of Marketing
Marketing Manager
Chief Creative Officer
Creative Director
Associate Creative Director/Copywriter
Associate Creative Director/Art Director
Leiter Strategie
Strategy Director
Planner
Direktor Kundenservice
Kampagnenmanager
Produktionsleitung
Senior Producer
Motion Creative Director
Motion Creative Director
Regisseur
Designer
Senior Producer
Produzent
2D-Lead
Character Animation
Character Modelling
Audio-Postproduktion TMW Move Studios
Audio-Postproduktion
Designer
Designer
Designer

An diesem Projekt beteiligte Leute

Könnte Ihnen auch gefallen...

Sheldon

Marke: freesat
Agentur: Tellyjuice
Medien: Fernsehen

Im Trend

Caroline Pay

Chief Creative Officer
London, Großbritannien
Headspace LA

Following stints some of London’s most creative advertising agenc...

Johanna Johanssons

Art Director
...
Volt Ab, Stockholm

Lucy Aston

Creative Team
London, Großbritannien
Fold7

Hey, I'm Lucy. I'm a creative, who tends to lean more on the cop...

Olivier Desmettre

Executive Creative Director
Paris, Frankreich
Publicis Conseil

Fabrice Delacourt and Olivier Desmettre began their careers at Lo...

Andrew Kay

Managing Director
LONDON, Großbritannien
BETC London

Benjamin Le Breton

Creative Director
Paris, Frankreich
BETC

Benjamin has been at BETC since june 2005. He works on high profi...

Benjamin Dessagne

Creative Director
Paris, Frankreich
CLM BBDO

Tony Davidson

Creative Director
London, Großbritannien
Wieden + Kennedy

JUNE 2009: Wieden + Kennedy makes Tony Davidson and Kim Papwort...
MEHR PROFILE ANSEHEN

Ein kostenloses Talentprofil erstellen Mitglied von AdForum werden

Los geht's