| Titel | Own Business Day 2 |
| Agentur | Serviceplan Campaign |
| Kampagne | Own Business Day |
| Werbende | Metro Cash & Carry |
| Marke | Metro Cash & Carry |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2016 / 10 |
| Geschäftsbereich | Einzelhandel, Vertrieb & Gastättengewerbe |
| Philosophie | In the future, the second Tuesday of October will be a special day on which METRO Cash & Carry connects business owners even closer with their customers. The day will feature business owners’ special offers and promotions, which they will upload for customers to find on the online platform own-business-day.com. |
| Problem | METRO Cash & Carry is celebrating the first ever “Own Business Day” in more than 20 participating countries. They founded this day to celebrate independent business owners worldwide. As the lead agency of METRO Cash & Carry since September 2014 |
| Medientyp | Plakat |
| Länge | |
| Werbeleiter | Gisele Musa |
| Werbeleiter | Christa Wellershoff |
| Werbeleiter | Marina Sverdel |
| Werbeleiter | Lars Bank |
| Werbeleiter | Nadiya Lubnina |
| Geschäftsführer | Michael Schneider |
| Etatdirektor | Daniel Bremer |
| Creative Director | Hendrik Schweder |
| Texter | Emily Joy Rothchild |
| Art Director | Daria Rustambekova |
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