Sam Willard
Creative Director at The&Partnership
Großbritannien
TitelBritish Gas Stop the Silence around energy debt
Agentur
Kampagne British Gas Stop the Silence around energy debt
Werbende British Gas
Marke British Gas
Datum der ersten Ausstrahlung/Veröffentlichung 2022 / 5
Geschäftsbereich Wasser- & Energie-Vergsorgungsbetriebe
Story Rob is a single dad silently struggling with the emotional impact of not being able to pay his bills. He chooses to not confide his problems with the loved ones that surround him and instead puts on a brave face. The film takes the audience on a journey from a life full of noise, colour and activity to one much quieter, duller and more subdued as our protagonist switches off lights and appliances, to save energy, until he’s finally sat alone in complete silence - a consequence of his situation and isolation from support. In the final scene, however, Rob receives a call back from the British Gas Energy Trust offering him the possibility of a different, more positive future. This is echoed in the final narration, voiced by Professor Green, which encourages the viewer not to suffer in silence and to reach out to the charity for support if they’re in need of help.
Medientyp Fernsehen
Länge
Tonstudio
Werbeleiter
Werbeleiter
Werbeleiter
Werbeleiter
Chief Creative Officer
Creative Director
Creative Teammitglied
Creative Teammitglied
Business Leader
Strategy Lead
Strategist
Etatdirektor
Kundenbetreuer
Creative Producer
Agency Producer
Agency Producer
Produktionsfirma Stink Studios
Regisseur
Assistant Director
Filmproduzent/Produzent
Produktionsmanager
Direktor Fotografie
Produktionsdesigner
Post-Produktion
Spezialeffekte
Post-Produktion
Kolorist
Colour Producer
Redaktionsbüro
Offline Editor
Produktionsleitung
Sounddesigner

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