| Titel | Grand openings |
| Agentur | Cossette Communication-Marketing |
| Kampagne | Grand Openings |
| Werbende | McDonald's |
| Marke | McDonald's |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2024 / 2 |
| Geschäftsbereich | Einzelhandel, Vertrieb & Gastättengewerbe |
| Story | Inspired by the success of 2021’s Grand openings campaign for McDonald’s Canada, Cossette developed a new series of visuals and a toolkit for franchisees to celebrate the inauguration of new locations and the reopening of renovated restaurants across Canada. The visuals evoke the pleasure of celebrating by displaying a burst of confetti—a universal symbol of joyous occasions. Featured are iconic McDonald’s menu items like the legendary Big Mac, World Famous Fries, McFlurry, and Egg McMuffin. |
| Medientyp | Social Media |
| Markt | Kanada |
| Executive Creative Director | Anne-Claude Chénier |
| Executive Creative Director | Alexandre Gadoua |
| Executive Creative Director | Jason Hill |
| Creative Director | Alexandre Jutras |
| Creative Director | Cedric Audet |
| Texter | François Julien Rainville |
| Art Director | Philippe Leblanc |
| Etatdirektor | Natalie Azoulay |
| Product Manager | Catherine Benda |
| Agency Producer | Audrey Blackburn |
| Fotograf | Mathieu Lévesque |
| Set Designer | Pascal Brousseau |
| Produzent | Eliane Sauvé |
| Lighting | Renaud Lafrenière |
| Digitale Retuschierung | Mathieu Lévesque |
| BTS | Bruno Destombes |
| Rigging | Renaud Robert |
| Werbeleiter | Mélissa Hains |
| Marketing Specialist | Andréanne Gilbert |
| Marketing Specialist | Annie Woang |
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