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Callum Walker
Callum Walker
Lead Business Partner at Special Group
Auckland, Neuseeland
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TitelGifts that Give
Agentur
Kampagne Christmas 2022
Werbende Marks & Spencer
Marke M&S
Datum der ersten Ausstrahlung/Veröffentlichung 2022 / 11
Geschäftsbereich Kaufhäuser, Supermärkte
Philosophie Positioning Marks & Spencer as the most thoughtful destination for stylish gifting this Christmas, the campaign called “Gifts that Give”, shows how the gifts consumers choose from M&S help support local good causes. The partnership with charity Neighbourly will see Marks & Spencer donate £1,000 to 1,000 different community groups across the UK. The campaign features real local causes, with over 70 cast members taking part in the brand’s most diverse ad to date, including individuals from The Kaotic Angels Club, Bengali Sanskriti Club Peterborough, Paddington Arts Dance Group, Valley Invicta Primary School at Eastborough’s Majorettes, the Kearsly Brass Band, Caenhill Countryside Centre and the Y Centre Skaters.
Problem Creative collective House 337 is launching a Christmas campaign for Marks & Spencer Clothing & Home that celebrates the generosity behind an M&S gift and will see the retail giant donate £1 million to the Neighbourly Foundation, a charity that supports local community causes across the UK.
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Executive Creative Director
Executive Creative Director
Group Creative Director
Group Creative Director
Art Director
Group Business Director
Kaufmännischer Geschäftsführer
Etatdirektor
Kundenbetreuer
Projektmanager
Agentur TV-Produzent
Agency Production Assistant
Fotograf
Regisseur
Produktionsfirma
Executive Producer
Geschäftsführer
Produktionsleitung
Filmproduzent/Produzent
Cutter
Assistenzredakteur
Post-Produktion
Tonstudio
Direktor Fotografie
Media Director

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