Direktor Fotografie
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Good People Content
| Titel | Stairs |
| Agentur | FP7/CAI |
| Kampagne | No One Takes You in to Account, so We’re Giving You Your First Account. |
| Werbende | Egbank |
| Marke | Egbank |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2017 |
| Geschäftsbereich | Bankwesen, Finanzen, Recht & Versicherung |
| Philosophie | The film shows a typical university student Raouf Abdel Raouf, otherwise known as Oufa standing on his apartment stairs flirting with his neighbor, attempting to make small talk and obviously wanting to ask her out. As he slowly gears in to seal the deal his father appears, climbing up the stairs with loads of grocery bags. As the father sees his son, he pauses on the stairs, drops the bags by Oufa’s feet and nonchalantly tells him to take the bags upstairs, not forgetting to inform him about the box of sodas in the car. The father leaves an embarrassed Oufa standing on the stairs with his girl crush and the film ends with a single promise from EGBANK, “No one takes you in to account, so we’re giving you your first account.” |
| Medientyp | Interaktiv |
| Länge | |
| Executive Creative Director | Ahmed Hafez Younis |
| Creative Director | Amr Haddad |
| Copywriter | Mohamed Bary |
| Art Director | Sherif Fouad |
| Texter | Hussein Diaa |
| Group Account Director | Hisham Nagy |
| Account Supervisor | Hatem El Rashidi |
| Account Executive | Farid Sayed |
| Head of Digital and Social Media | Rania El Bakry |
| Digital Account Executive | Yasmine Kamal |
| Head of Strategic Planning | Naila Fattouh |
| Head of Film Production Department | Heba Radwan |
| Producer | Omar Gawdat |
| Director | Ali Ali |
| DOP | Pierre Mouarkch |
| Executive producer | Begad Omran |
| Producer | Mahmoud Derbala |
| Production Manager | Mohamed Sabry |
| Line Producer | Nada Faied |
| Production Coordinator | Engy Emad |
| 1st Assistant Director | Dzovig Torikian |
| 1st Assistant Director | Renad Tarek |
| 2nd Assistant Director | Nada Salama |
| Art Director | Assem Ali |
| Stylist | Engy el Mor |
| Colorist | Karim Mira |
| Editor | Amr Rabei |