Akari Kubota
Produktionsmanager at Adk Asatsu DK
Tokyo, Japan
TitelA Car(d) Life Story
Agentur
Kampagne A CAR(D) LIFE STORY
Werbende Toyota Bank
Marke TS CUBIC CARD
Datum der ersten Ausstrahlung/Veröffentlichung 2017 / 12
Geschäftsbereich Bankwesen, Finanzen, Recht & Versicherung
Philosophie Tiny But Precisive Miniatures Bring A Heart-warming Family Life Story. A Car(D) Life Story Is The Movie That Was Made To Show What The Brand Offers Exactly To Customers. The Movie Starts With The Scene That A Baby Comes To A Young Couple. He Grows Up And Expands His Horizons Through A Life-changing Experience And Finally He Has His New Family. In Each Scene, 1/150 Size Small Cars Such As Toyota Prius, Rav4 And 86 Appear And Support Their Life. In The Final Scene, The Background Of The Story Is Revealed That Each Scene Was Played Physically On The Credit Cards, In Order To Convey The Brand Message; “supporting The Stages Of Your Car Life”. It’s The Message From Credit Card Brand “ts Cubic Card” That Offers A Variety Of Service To Car Owners.English Context Explanation : Toyota Finance’s Credit Card Brand “ts Cubic Card” Does Not Occupy The Majority In The Market But Have Specific Features That Offer Unique Benefits To Car Owners. To Send This Message To Target As A Branded Content, A Short And Tiny Story Was Born. 
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Account Executive
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Agency Producer
Film Production Company
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Film Producer
Produktionsmanager
Produktionsmanager
Produktionsmanager
Produktionsdesigner
Casting
Post-production Company
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Mixer
Diorama Artist
Specialized Equipment
Sound Production Company
Music Producer

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