Absolut - "It's In our Spirit"

BBH Singapore

BBH Singapore Singapore, Singapur

Awards

23868

Marke: Absolut
Länder: Singapur

Werbende: The Absolut Company

Titel	It's In our Spirit
Agentur	BBH Singapore
Kampagne	It's In our Spirit: #togetherIRL
Werbende	The Absolut Company
Marke	Absolut
Datum der ersten Ausstrahlung/Veröffentlichung	2020 / 11
Geschäftsbereich	Whisky, Gin, Wodka
Story	It’s a story of 4 protagonists - Tessa Thompson, American actress, MNEK, British musician, Ricki Ortiz, online gaming star, and Jolin Tsai, Taiwanese singer - who are masters of their own virtual worlds, looking for something more meaningful outside. So they decide to break out from virtuality - because no matter how many followers or hearts you collect, nothing can make up for real-life togetherness.
Philosophie	Introducing their new brand platform “It’s In Our Spirit”, Absolut has launched a major new global campaign that looks forward to a time when being #togetherIRL is safe again and reminds Gen Z and millennials that no matter how popular you are online, nothing can replace real human connections.
Medientyp	Internet-Film
Länge	139 seconds
Produktionsfirma	Stink Films
Chief Creative Officer	Tad Greenough
MUSIC Artist	Efterklang .
Werbeleiter	Sina Neubrandt
Creative Director	Nikhil Panjwani
Creative Director	Gaston Soto
Werbeleiter	Charl Bassil
Werbeleiter	Filip Kiisk
Werbeleiter	Ylva Lundberg
Werbeleiter	Maxime Henain
Werbeleiter	Oscar Danielsson
Werbeleiter	Hedda Helgesen
Management	Joakim Borgström
Management	Adam Arnold
Management	Sascha Kuntze
Management	Sid Tuli
Creative Teammitglied	Stephanie Gwee
Creative Teammitglied	Sid Lim
Creative Teammitglied	Avril Chua
Business Leader	Lynette Chua
Business Leader	Grace Lee
Business Leader	Alicia Tiong
Business Leader	Paisley Wright
Business Leader	Fran Suffling
Business Leader	Marina Atanassova
Business Leader	Lauren Gillies
Strategist	Lilli English
Strategist	Faraaz Marghoob
Strategist	Aarohi Dhir
Agency Producer	Chong Wendi
Produktionsfirma	Black Sheep Studios
Image Design	Psyop
Regisseur	Todd Mueller
Regisseur	Kylie Matulick
Filmproduzent/Produzent	Joe Maggiore
Filmproduzent/Produzent	My Linh Truong
Filmproduzent/Produzent	Noah Goldsmith
Filmproduzent/Produzent	Andrea Panda
Filmproduzent/Produzent	Michael Schlenker
Fotograf	GL Askew II
Fotograf	Conor McDonnell
Fotograf	Sean-Marc Lee