Malte Schlieker
Hamburg, Deutschland
Titel#LifeChangingPlaces - Mexico
BriefLufthansa #LifeChangingPlaces: Thomasina Miers returns to the place that changed her life.Germans love to travel. But they often travel to places they have been before or where they know what to expect. The German airline Lufthansa wants to encourage them to discover new places with the travel inspiration campaign #LifeChangingPlaces. And perhaps even learn something new about themselves on their journeys.Online and offline the moving image campaign tells stories about places that changed one person’s whole life. The challenge: Countless travel videos can be found online and in the audio-visual media. To make ourselves stand out, we use a visual style for the film that showcases the place in a new and authentic way that the spectators have never seen before.
Agentur
Kampagne #LifeChangingPlaces
Werbende Lufthansa
Marke Lufthansa
Datum der ersten Ausstrahlung/Veröffentlichung 2017 / 1
Geschäftsbereich Fluglinien, Flughäfen, Bahnreisen, Busreisen, Fähren, Schiffsreisen
Story This is the first one of the mini series #LifeChangingPlaces that follows people who went to a trip that in some form changed their lives. check out all stories at: https://www.lifechangingplaces.com
Medientyp Branded Content
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