| Titel | Slow This Ad |
| Agentur | Rethink Communications Inc. |
| Kampagne | Slow This Ad |
| Werbende | Kraft Heinz |
| Marke | Heinz |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2023 / 3 |
| Geschäftsbereich | Mayonnaise, Ketchup, Senf |
| Story | The world’s slowest ketchup was on a mission to prove that the best things are always worth the wait. And we set out to do it where it would stand out the most - during the earth-rattling speed of a NASCAR race. Just as fans were settling in with their race day meal, we’d air a first of its kind 0.57 second TV ad that went by in a flash. The catch? The only way to enjoy it was to slow it down. Slowing it down revealed a full 30 second spot, featuring a mouthwatering slow ketchup pour, plus a hidden DoorDash coupon that let them order the perfect meal to pair with Heinz. |
| Medientyp | Internet-Film |
| Chief Creative Officer | Aaron Starkman |
| Chief Creative Officer | Mike Dubrick |
| Leiter Strategie | Sean McDonald |
| Creative Director | Zachary Bautista |
| Creative Director | Geoff Baillie |
| Texter | Geoff Baillie |
| Texter | Phil Coulter |
| Texter | Shawn Weidman |
| Art Director | Zachary Bautista |
| Art Director | Stefan D'Aversa |
| Strategist | Julian Morgan |
| Strategist | Emma Bayfield |
| Agency Producer | Tricia Lapidario |
| Agency Producer | Kate Spencer |
| Business Leader | Adam Ball |
| Etatdirektor | Jamie Sutherland |
| Etatdirektor | David Greisman |
| Kundenbetreuer | Jamie Flatow |
| Kundenbetreuer | Rachel Cloth |
| Produktionsfirma | Free Society |
| Regisseur | Shanghoon |
| Executive Producer | tony dimarco |
| Produktionsleitung | Dan Arki |
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