Titel | Electric Feels Good |
Agentur | TAXI Toronto |
Kampagne | Electric Feels Good |
Werbende | Volkswagen |
Marke | Volkswagen |
Datum der ersten Ausstrahlung/Veröffentlichung | 2023 / 9 |
Geschäftsbereich | Autos |
Philosophie | Volkswagen wanted to change the EV conversation from serious, to seriously fun. Enter a dancing robot. We launched with a 30-second TV spot packed with good vibes: a contagious 80's anthem, easter eggs for keen-eyed viewers, and the ID. Buzz—Volkswagen’s electric reimagining of the iconic microbus. The campaign continued with digital, a TikTok AR filter, and a forced-perspective 3D billboard. |
Medientyp | Fernsehen |
Länge | |
Markt | Vereinigte Staaten von Amerika |
Redaktionsbüro | Rooster Post Production |
Chief Creative Officer | Graham Lang |
Group Creative Director | Allen Kwong |
Creative Director | Mike Richardson |
Stellvertretender Creative Director | Zachary Richman |
Texter | Kyle Woods |
Art Director | Lee I |
Art Director | Kyle Simpson |
Designer | Anh Nguyen |
Senior Producer | Anna Tricinci |
Produzent | Jonathan Lajoie |
Group Account Director | Jeff Thomas |
Account Supervisor | Marteen Sevier |
Strategy Director | Andrew Ahern |
President | Christine Maw |
Produktionsfirma | Radke Films |
Regisseur | Sean Meehan |
Cutter | Marc Langley |
VFX/Post Production | Fort York VFX |
Tonstudio | Grayson Music |
VFX Company | The Embassy |
VFX Company | Haymaker |
Medienagentur | Touché! phd |
Werbeleiter | Lynne Piette |