Sávio Hatherly
Senior Art Director at O Escritório
Lisbon, Portugal
TitelThe Man Who Only Wakes Up On Friday
Agentur
Kampagne The man who only wakes up on Friday
Werbende Black Entertainment Television
Marke Bet.pt
Datum der ersten Ausstrahlung/Veröffentlichung 2018 / 10
Geschäftsbereich Lotterie & Glücksspiele
Story Every Friday, Bet.pt launches a promotion with the best odds. Odds so good, that some people don’t even bother to wake up on any other day. To prove it, NOSSA, a Lisbon based agency, created a campaign where you could try to wake him up. The man who only wakes up on Friday, slept in micro website designed for the campaign, where everyone could try hundreds of ways to wake him up: baseball bats, tickles, fire, water, roosters and even a strip tease. There were hundreds of ways to try, but only way to do it: wait, until Friday.
Medientyp Interaktiv
Länge
Etatdirektor
Creative Director
Kreative Leitung
Art Director
Texter
Kundenbetreuer
Kundenbetreuer
Film Editor
Produktionsfirma
Tonproduktion

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