| Titel | Tip it Forward |
| Agentur | Mekanism |
| Kampagne | Tip it Forward |
| Werbende | Tequila Cuervo La Rojena, S.A. de C.V. |
| Marke | Jose Cuervo |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2022 / 5 |
| Geschäftsbereich | Whisky, Gin, Wodka |
| Philosophie | For two years in a row, Jose Cuervo has shown up to Cinco de Mayo as an industry leader with their #CincoToGo and #TipsyforCinco campaigns. This year marks the first Cinco de Mayo in three years where consumers will be celebrating on-premise with their friends, so Cuervo and independent creative agency Mekanism (creative AOR) wanted to reward them with an engagement idea that acknowledges the hard-working people in the service industry and helps consumers show bartenders and waitstaff extra gratitude. |
| Medientyp | Interaktiv |
| Länge | |
| President/CEO | Jason Harris |
| Executive Creative Director | David Horowitz |
| Creative Director | Victor Monclus |
| Stellvertretender Creative Director | Tim Noble |
| Stellvertretender Creative Director | Aimee Brodbeck |
| Design Director | Philip Cheaney |
| Director of Animation | Richard Krolewicz |
| Junior Art Director | Nuri Park |
| Geschäftsführer | Tor Edwards |
| Group Brand Director | Jonica Reed |
| Brand Director | Alla Makagon |
| Brand Supervisor | Barbara Bell |
| Produktionsleitung | Blake Jones |
| Senior Producer | Shakil Uddin |
| Senior Producer | Emily Jaslove |
| Produzent | Rinny Shim |
| Head of Business Affairs | Keri Catanzano |
| Leiter Strategie | Ambika Pai |
| Group Strategy Director | Ben Philips |
| Senior Strategist | Hannah Lewman |
| Associate Communications Strategy Director | Mani Schlisser |
| Director of Project Management | Sean Gilleylen |
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