Titel | Love is in the Airplane Mode |
Agentur | We Are Social |
Kampagne | Love is in the Airplane Mode |
Werbende | ITA Airlines |
Marke | ITA Airlines |
Datum der ersten Ausstrahlung/Veröffentlichung | 2022 / 2 |
Geschäftsbereich | Fluglinien, Flughäfen, Bahnreisen, Busreisen, Fähren, Schiffsreisen |
Story | Plane journeys often spark small, unexpectedly romantic moments between couples because of one particular condition – the absence of the constant distraction of the smartphone once airplane mode is switched on. It’s this insight which is behind ITA Airways’ Love is in the Airplane Mode Valentine’s Day campaign, which suggests couples spend the day together with their mobiles offline, as if they were in flight. In the film, we see couples find time to laugh about the little moment together, make plans, and enjoy simple intimacies like resting a head on their partner’s shoulder. Airplane Mode becomes a space where they can live in an atmosphere of togetherness and understanding. ‘Love is in the Airplane Mode’ coincides with the launch of a Valentine’s Day promotion, which people can only access when they put their device in Airplane Mode. |
Medientyp | Fernsehen |
Länge | |
Executive Creative Director | Alessandro Sciarpelletti |
Executive Production Director | Daniele Piazza |
Creative Director | Paulo Gonzalez |
Creative Director | Mattia Lacchini |
Kreative Leitung | Michele Vicari |
Creative Teammitglied | Francesco Ravelli |
Art Director | Eleonora Errigo |
Art Director | Giulia de Chirico |
Cutter | Carolina Valaguzza |
Texter | Linh Vu Thuy |
Texter | Simone Calvi |
Strategy Director | Francesco Marcucci |
Strategist | Marco Picardi |
Etatdirektor | Elisa Menghi |
Kundenbetreuer | Silvia Daniele |
Account Executive | Giorgia Cassina |
Filmproduzent/Produzent | Amalia Sylos Calò |
Regie | NICOLO BRAVETTA |
Direktor Fotografie | Alessandro Pavoni |
Cutter | Luca Garavoglia |
Kolorist | Danilo Vittori |
Tonstudio | Room 1025 |
Originalmusik | Alessio Miraglia |
Musik | Alessio Miraglia |