| Titel | Saleem |
| Agentur | EP+Co |
| Kampagne | Except for Me |
| Werbende | Worth Rises |
| Marke | Worth Rises |
| Posted | September 2022 |
| Geschäftsbereich | Menschenrechte |
| Story | Nonprofit Worth Rises has launched a film series campaign “Except for Me” via EP+Co, part of Worth Rises’ larger ongoing #EndTheException campaign, which seeks to abolish slavery and involuntary servitude for all by ending the exception in the 13th Amendment with the passage of the Abolition Amendment. “I was given a job in the cafeteria. There was no training. There were no safety precautions…I burned my wrist so badly that I had to be removed. If you decide to not go to your assigned job, the punishment for that is solitary confinement. The 13th Amendment abolished slavery. #ExceptForMe.” — Serena “The sad reality is that men in prison don’t realize that they’re enslaved. You don't understand how extracted your labor is. It's not built to allow you to see it. Everything about prison is modeled after a plantation. The 13th Amendment abolished slavery. #ExceptForMe.” — James |
| Problem | The campaign, now live at endtheexception.com/exceptforme highlights the stories of 13 previously incarcerated people from diverse backgrounds, focusing on their lives before, during and after they were enslaved while incarcerated to shine a light on the dark realities of the prison system, and ultimately, inspire audiences to take meaningful action to end the exception clause. |
| Medientyp | Internet-Film |
| Länge | |
| Leiter Strategie | Chris Plating |
| Chief Creative Officer | John Cornette |
| Chief Client Officer | Kat Shafer |
| EVP, Head of Production | Danny Miller |
| SVP, Creative Director | Taylor Lucas |
| VP Creative Director | Ellen Page |
| Creative Director | Will Isom |
| Senior Copywriter | Spike McClinton |
| VP, Brand Planning Director | Cory Brinson |
| Associate Brand Planning Director | Lauren Kaindl |
| Senior Brand Planner | Scott Sidhu |
| Executive Content Producer | Stoney Duckett |
| Senior Account Manager | Katherine Redmond |
| VP Director, Creative Technology | Leslie Scott |
| First Content Capture | JJ Swartz |
| Director of Content Engineering | Jeff Henry |
| Photographer and 13 Stories Participant | Johnny Perez |
| Executive Director, Worth Rises | Bianca Tylek |
| Chief Operating Officer, Worth Rises | Jan Combopiano |
| Chief of Staff, Worth Rises | Luke Noel |
| Campaign Manager, Worth Rises | Daniel Rosen |
| Community Associate, Worth Rises | Diane Lewis |
| 13 Stories Participant | Kenyatta Emmanuel |
| 13 Stories Participant | Armand Coleman |
| 13 Stories Participant | James Jeter |
| 13 Stories Participant | Andrew Hundley |
| 13 Stories Participant | Dyjuan Tatro |
| 13 Stories Participant | Jerome Dillard |
| 13 Stories Participant | Jose Saldana |
| 13 Stories Participant | Robert Saleem Holbrook |
| 13 Stories Participant | Richard Wallace |
| 13 Stories Participant | Adnan Kahn |
| 13 Stories Participant | Serena Martin-Liguori |
| 13 Stories Participant | Brittany “Britt” White |
Mehr Projekte
ALLE SEHENDyjuan
- MARKE:
- Worth Rises
- AGENTUR:
- EP+Co
Adnan
- MARKE:
- Worth Rises
- AGENTUR:
- EP+Co
James
- MARKE:
- Worth Rises
- AGENTUR:
- EP+Co
Andrew
- MARKE:
- Worth Rises
- AGENTUR:
- EP+Co
Armand
- MARKE:
- Worth Rises
- AGENTUR:
- EP+Co
Britt
- MARKE:
- Worth Rises
- AGENTUR:
- EP+Co
Kenyatta
- MARKE:
- Worth Rises
- AGENTUR:
- EP+Co
Richard
- MARKE:
- Worth Rises
- AGENTUR:
- EP+Co
Serena
- MARKE:
- Worth Rises
- AGENTUR:
- EP+Co