Diego Valverde
Planning Director at Circus Grey
Lima, Peru
TitelToxic Contract
Agentur
Kampagne Toxic Contract
Werbende WIN
Marke WIN
Datum der ersten Ausstrahlung/Veröffentlichung 2023 / 4
Geschäftsbereich Mobilfunk, WAP
Philosophie “Toxic Contract” is the new WIN´S campaign -the Peruvian home internet brand- with creativity from Lemon, the independent agency whose mission is to redirect current advertising to high-impact campaigns, and produced by Fertil, production company specialized in the development of audiovisual content and creation of crafted work.
 
Through a direct concept, mixing fiction, terror, surrealism and humor, the campaign has managed to quickly capture the audience's attention, causing a stir and increasing empathy for this new Peruvian Home Internet brand that has been positioning itself as the a new alternative, different from the competition, that covers a need that the market has been demanding for a long time: a premium, fast, internet service; that fulfills what it promises without "clauses that tie you down".
Medientyp Interaktiv
Länge
Werbeleiter
Werbeleiter
Werbeleiter
Werbeleiter
Werbeleiter
Partner & General Creative Director
Partner & General Strategy Director
Direktor Markenstrategie
Head of Art
Brand Leader
Art Director
Creative Director
Motion Graphics
Social Media Manager
Senior Digital Analyst
Produzent
Produktionsfirma
Regisseur
Executive Producer
Executive Producer
Executive Producer
Production Supervisor
Produktionsassistant
Assistant Director
Direktor Fotografie
Focus Puller
2nd Camera
Data manager
Sound Engineer
Gaffer
Lighting
Lighting
Lighting
Rental
Light Effects
Field Production
Field Production
Field Production
Produktionsassistant
Art Directoin
Art Production
Wardrobe
Realization of Contract
Props
Props
Make-Up Artist
Casting
Post-Produktion
Post Production Manager
Offline Editor
Post-Produktion
Post-Produktion
Kolorierung
Music and sound post-production
Voice Talent

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