| Titel | Big Bangs Society |
| Titel (Originalsprache) | Big Bangs Society |
| Agentur | Yell Bangkok |
| Kampagne | Big Bangs Society |
| Werbende | SCB |
| Marke | Ngern Chaiyo Auto Loan |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2023 / 1 |
| Geschäftsbereich | Auto- & Lieferwagenvermietungen |
| Story | Ngern Chaiyo AUTO X is well-known despite the fact that it has not yet been released. Ngern Chaiyo was able to create a Brand Loved and Character that was his own until many people came to know the brand more until Ngern Chaiyo AUTO X entered the Top 5 of mortgage loans in a short period of time. Ngern Chaiyo launched the song called “ChaiYO Padd padd” with the No.1 Country Singer in Thailand. We want people to cover our music and use the idea of a wig filter BANGS’ that is the symbol of the artist. Create a TIKTOK CHALLENGE using the BANGS' FILTER. The uniqueness of the No.1 Country Singer in Thailand. Overnight, there was a phenomenon of continuous play. Therefore, it is viral and also creates overwhelming organic views. |
| Medientyp | Case Study |
| Creative Director/Creative | Peeradon Kongphakdee |
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