News von J. Walter Thompson Brazil

On Wednesday, the Innovation Group, the futurism unit of J. Walter Thompson Intelligence, released its latest report, Generation Z – Brazil, offering an in-depth look at a generation of Brazilians whose lives have been marked by the country’s spectacular economic rise in recent y… weiterlesen

To many of us, the ads that pop up while we’re aimlessly browsing YouTube are, to put it nicely, a nuisance. But to many NGOs with limited resources for advertising, gaining ad space on a platform that garners 4 billion video views each day is something like a dream. J. Walter Thompson… weiterlesen

In their latest move to strengthen the creative team led by Ricardo John, Chief Creative Officer, J. Walter Thompson Brazil has announced that Argentine Nacho Mendiola will join as Creative Director. Nacho began his career as a copywriter at J. Walter Thompson Buenos Aires. Before coming to … weiterlesen

Tramontina, a Brazilian company that manufactures cookware, cutlery and home appliances, loves barbecues. And as a barbecue-loving brand, Tramontina knows that good barbecues are much more than meat, coals and salt; a good barbecue is a work of art. To help show consumers the brand’s d… weiterlesen

In a year when Coke is celebrating the 100th anniversary of its iconic Contour Bottle, the brand partnered with Dolby Brazil and J. Walter Thompson Brazil to highlight another of iconic part of its identity: the familiar sound of a freshly poured Coke over ice. The trio worked together to cr… weiterlesen