| Titel | Bob's Bike |
| Brief | In Poland, drinking alcohol in public is prohibited. Except for one place, due to some smart gap in the law - the Vistula river banks in Warsaw. Young adults zig-zag back on bicycles causing over 200 accidents last year. We’ve decided to reach the thirsty young audience by writing a copypasta and launched a film based on that story. |
| Agentur | BBDO Warszawa |
| Kampagne | Bob's Bike |
| Werbende | The Polish National Road Safety Council |
| Marke | Polish Road Safety Council |
| Posted | Januar 2019 |
| Geschäftsbereich | Regierungsinformation & Services |
| Story | In Poland, drinking alcohol in public is prohibited. Except for one place, due to some smart gap in the law - the Vistula river banks in Warsaw. Young adults zig-zag back on bicycles causing over 200 accidents last year. We’ve decided to reach the thirsty young audience by writing a copypasta and launched a film based on that story. |
| Medientyp | Interaktiv |
| Creative Director | Kamil Redestowicz |
| Texter | Mateusz Wójcik |
| Texter | Malcolm XD |
| Art Director | Adam Kieres |
| Produktionsfirma | Televisor |
| Agency Producer | Bartosz Okólski |
| Regisseur | Hubert Dluzynski |