Titel | The Ravi Superstar |
Agentur | Havas Middle East |
Kampagne | The Ravi Superstar |
Werbende | adidas |
Marke | adidas |
Datum der ersten Ausstrahlung/Veröffentlichung | 2022 |
Geschäftsbereich | Sportbekleidung |
Philosophie | Instead of partnering with artists or musicians that represented this diverse community, we collaborated with the one place that has been their sense of home for 42 years. A little restaurant called Ravi. We turned this four-decade old local Dubai restaurant into a global pop culture phenomenon by redesigning the iconic adidas Superstar sneakers to create the SUPERSTAR RAVI's. |
Medientyp | Case Study |
Länge | |
General Manager | Dana Tahir |
Executive Creative Director | Joao Medeiros |
General Manager | Fabio Silveira |
PR Agency | RED HAVAS |
Senior Communications Director | Razan Karim |
Senior Communications Executive | Sandra Jarjoura |
Creative Director | Rusty Beukes |
Creative Director | Anshuman Bhattacharya |
Stellvertretender Creative Director | Moemen Metwally |
Art Director | Alicia McBride |
Videographer | Ahmed Raslan |
Cutter | Misk Al Fekaiki |
Produktion | William McFadden |
Produktionsfirma | Sweetwater |
Produktion | Jakke Debruyne |
Produktion | Rebecca White |
Produktion | Dexter Castaneda |
Produktion | Usman Saleemi |
Produktion | Mais Hadidi |
Produktion | Akhil Sutar |
Werbeleiter | Vicki Fitzsimons |
Werbeleiter | Freddy De Brou |
Werbeleiter | Scarlett Engineer |
Werbeleiter | Brandon Maben |
Werbeleiter | Michele Khoueis |
Werbeleiter | Chris Smith |
Werbeleiter | Robert Mayuga |