Top-Interviews aus der Werbebranche
Neue Interviews
Serviceplan's Überverse transforms the onboarding experience into an 'interactive, gamified journey of discovery'
Yves Bollinger, GM at Plan.Net Studios, speaks to us about Serviceplan Group's exciting new onboarding experience. weiterlesen
Roisin Keown: Running an advertising hit factory in Ireland
Pop music is a theme of the first part of our interview, mostly because the agency is called The Brill Building. Sound familiar? In fact, it’s a... weiterlesen
Havas Consumer Health Germany: Better Knowledge Means Better Health
Havas recently launched Havas Consumer Health (HCH), a consumer health unit which specializes in over the counter (OTC) health and wellness brands. weiterlesen
Luca Tapognani, Ogilvy Italy: "Adopting a thorough and integrated approach to sustainability has shifted to imperative."
Luca Tapognani, Head of Strategy & Consulting at Ogilvy Italy, speaks on utilizing these bonds that are already in place with the audience to drive... weiterlesen
TBWA is on a mission to influence people's lives for the better
We had a chance to chat with Santiago Cuesta, Executive Creative Director at TBWA\RAAD, on using creativity to create a more sustainable world. weiterlesen
Dana Arnett, VSA Partners: "At our best, the stories we create aren’t just memorable; they are influential."
An experienced leader in design and policymaking, Dana Arnett of VSA Partners chats with us about opportunities for agencies to aid clients in... weiterlesen
Concha Santiago, Ogilvy Madrid: "Advertising agencies need to help brands create value, not just avoid harm."
Concha Santiago, Head of Strategy at Ogilvy Madrid, shares her views on the role of advertising in climate change and its power to bring positive... weiterlesen
Kimberlee Wells, Sustain by TBWA: "Sustainability needs to start with real action not ads."
Kimberlee Wells, Global Practice Lead at Sustain by TBWA and CEO at TBWA\Melbourne, speaks on using education and creativity to bring about... weiterlesen
Chase Media Solutions is the type of platform we wish existed when I was on the agency and brand side' - Rich Muhlstock, President, Chase Media Solutions
Online capability has transformed our day-to-day activities from buying to banking and, in turn, opened new pathways for brands to connect with... weiterlesen
GMR Marketing makes a commitment to environmental protection through creativity
Fran Sutter, GMR's Vice President of Client Services, speaks on making the eco-conscious journey accessible through realistic and authentic... weiterlesen