Titel | Elephant |
Agentur | Pirate Group |
Kampagne | Be Heard |
Werbende | Pirate Group |
Marke | Pirate Toronto |
Datum der ersten Ausstrahlung/Veröffentlichung | 2015 |
Geschäftsbereich | Werbeagenturen |
Ergebnis | We love radio. Especially it's ability to stimulate the listener's imagination and paint a picture without using a word. Radio in Canada has become over-run with creative served up in a "Monologue." We wanted to break through that spoken-word sameness with a spot that we hoped would demonstrate radio's immediate benefit to business owners in classic theatre-of-the-mind form. It worked. No animals were harmed in the making of this spot. Not literally, anyway. |
Medientyp | Radio |
Länge | |
Tonstudio | Pirate Toronto |
Creative Director | Tom Goudie |
Texter | Tom Goudie |
Regisseur | Tom Goudie |
Produzent | Colleen Murphy |
Audioingenieur | Keith Ohman |