| Titel | Fan Bods |
| Agentur | FCB Canada |
| Kampagne | Fan Bods |
| Werbende | Fountain Tires |
| Marke | Fountain Tires |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2018 / 10 |
| Geschäftsbereich | Reifen, Zubehör, Öl, Benzin |
| Story | Fountain Tire sponsored the Oilers. But they were getting outspent 60:1. To standout, they donated their bodies to the fans. Introducing Fanbods – the first-ever typeface made of real employees. Using an app, fans could send cheers to the Oilers with the Fanbods font in social media. What started as a local platform spread to the entire NHL. |
| Medientyp | Social Media |
| Länge | |
| Mehr Informationen | https://fountaintirefanbods.com/ |
| Post-Produktion | Alter Ego |
| Audio | Pirate Toronto |
| Produktionsfirma | Nimble Content |
| Digital Agency | FCB/SIX |
| Designfirma | Fuel Content |
| Medienagentur | Guru Media |
| PR Agency | Covalent Communications |
| Chief Creative Officer | Nancy Crimi-Lamanna |
| Chief Creative Officer | Jeff Hilts |
| Group Creative Director | Matt Antonello |
| Group Creative Director | Noel Fenn |
| Senior Art Director | Elma Karabegovic |
| Senior Copywriter | Derek Silveira |
| Produzent | Jana Desjardins |
| Group Account Director | John Pace |
| Account Executive | Chris Flynn |
| Projektmanager | Adrian Bailon |
| Art Director | Cody Sabatine |
| Leiter Strategie | Shelley Brown |
| Planning Director | Eryn LeMesurier |
| VP, Managing Director | Chris Perron |
| Regisseur | Brett Blackwell |
| Executive Producer | Michael Corbiere |
| Herstellungsleiter | Cale McArthur |
| Cutter | Jon Garofalo |
| Cutter | Brian Noon |
| Fotograf | Darren Jacknisky |
| Produzent | Katie Methot |
| Produzent | Bobbi Dedman |
| Online Editior | Eric Perella |
| Cutter | Sebastian Boros |
| Kolorist | Tricia Hagoriles |
| Regisseur | Tom Eymundson |
| Produzent | Maggie Blouin Pearl |
| Sound Engineer | Kyle Anderson |
| Direktor Technologie | Madara Ranawake |
| Frontend Developer | Robert Blayney |
| Projektmanager | Maia Spetter |
| Projektmanager | Gillian Morrison |
| Digitale Retuschierung | Marcelle Faucher |
| Digitale Retuschierung | Nabil Elsaadi |
| Druck-Produzent | Nabil Elsaadi |
| Studio Designer | Billy Mavrakakis |
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