Pennsylvania Tourism - "Groundhog Dreams"

Red Tettemer O’Connell + Partners

Red Tettemer O’Connell + Partners Philadelphia, Vereinigte Staaten von Amerika

6303

Marke: Pennsylvania Tourism
Länder: Vereinigte Staaten von Amerika

Werbende: Commonwealth of Pennsylvania

Titel	Groundhog Dreams
Agentur	Red Tettemer O’Connell + Partners
Kampagne	Groundhog Dreams
Werbende	Commonwealth of Pennsylvania
Marke	Pennsylvania Tourism
Posted	Januar 2009
Produkt	Groundhog Dreams
Geschäftsbereich	Transport, Reise & Tourismus
Story	It's year FIVE of the Groundhog franchise from the Pennsylvania Tourism Office. The half-decade campaign features another episodic adventure starring Groundhog and Shadow in their ongoing match of wits and guile. Of course it all leads up to their yearly face-off on February 2nd, Groundhog Day. This year we dive into the mind of Groundhog as he tries to fight off the demons of his dreamsor a nightmare that's all too real?
Philosophie	As always, the dreams culminate fantastically on Groundhog Day 2009, February 2nd when the world will learn if Groundhog will wake up in time to see his shadow or go down as a famous piece of roadkill. Also, given this historic occasion the Quinquennial Anniversary of Groundhog vs. Shadow a commemorative dinner plate has been expertly crafted and shared with media and bloggers. And obviously, given the predicted clamor for this special memento, it will also be available for purchase on eBay. Each plate is signed by Groundhog and Shadow for authenticity and drives lucky recipients to this year's web destination: groundhogdreams.com.
Problem	Groundhogdreams.com offers a journey into the brain space of our favorite marmot, as he lies trapped in a semi-lucid dreamland following an unfortunate run-in with a pickup truck. Visitors to Groundhog's surreal world will watch as the ultimate prognosticator gets lost in a string of seemingly never-ending nightmares. See if Groundhog will escape the machinations of his dark side, or if he's seen his shadow once and for all. While at Groundhogdreams.com, visitors will also be able to vote on Groundhog's chances of survival, offer get well gifts, read dream interpretations, and sign up for updates to keep tabs on Groundhog's condition and latest mental adventures.
Medientyp	Internetseiten
Markt	Vereinigte Staaten von Amerika
Mehr Informationen	groundhogdreams.com
Executive Creative Director	Michael Barker
Chief Creative Officer	Steve Red
Technology Lead	Jason Marziani
Produzent	Joe Mosca
Music Director	Todd Taylor
Cutter	Vic Carreno
Bild und Kamera	Chong Pak
Media Director	Annie Heckenberger
Programmierer	Ryan Blain
Multimedia-Designer	Ryan Blain
Multimedia-Designer	Matt Althouse
Interactive Creative Director	Ben Mallory
Fotograf	Chris Sembrot
Texter	Jeff Gonick
Texter	Amanda Soehl
Account Executive	Jen Ostrich
Account Executive	Greg O'Loughlin
Account Executive	Maggie Slomiany
Art Director	Steve Thompson
Regisseur	Steve Thompson
Redaktionsbüro	Red Alert
Tonstudio	Red Alert