Britt Nolan
President & CCO at Leo Burnett
Chicago, Vereinigte Staaten von Amerika
TitelBlood Appétit
Agentur
Kampagne Blood Appétit
Werbende Chicago Field Museum
Marke Chicago Field Museum
Datum der ersten Ausstrahlung/Veröffentlichung 2024 / 2
Geschäftsbereich Festivals, Museen
Philosophie Chicagoans had the opportunity to get a taste of dishes that feature a special ingredient: blood. The Field Museum, with creative support from Leo Burnett, partnered with local restaurants for Blood Appétit, a month-long celebration of its Bloodsuckers: Legends to Leeches exhibition, which features real and fictional creatures that prey on blood to survive. The partnership gave a spotlight to a variety of local restaurants, including Mott Street and Taqueria Chingon, as well as Frontier and its award-winning Chef Brian Jupiter. After enjoying their meal, patrons received a discount code to visit the Bloodsuckers: Legends to Leeches exhibition at the Field Museum.
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