Rob Doubal
Co Presidents & Chief Creative Officers at McCann London
London, Großbritannien
TitelThe Story Continues
Agentur
Kampagne The Story Continues
Werbende The All England Lawn Tennis Club (AELTC)
Marke Wimbledon, The Championships 2019
PostedNovember 2019
Geschäftsbereich Sportmannschaft, Sportereignisse
Story History isn’t a static timeline that stops at the present day. It’s an ever-evolving collection of stories. Every moment that we think of as “history”, was once thrillingly current and new. Nowhere is this more evident than Wimbledon: the most prestigious tennis event on earth.As landmark moments from The Championship’s history are layered with historical news stories, the film becomes a series of visually arresting tableaux, each recreating era-defining moments of human endeavour. An innovative hybrid of craft, including: photography, live action, typography, 3D printing, model making, archive sound, engineered SFX, as well as post-production techniques, were all utilised. And, state-of-the-art VFX allowed static archive imagery to be projection-mapped onto CGI wireframes – and therefore historical moments that were never filmed, are brought to life for the first time in cinematic slow motion. The result was a film for fans of all ages, with a story for the ages. A monumental, craft-driven piece that is yet another Wimbledon moment in pursuit of greatness.
Medientyp Fernsehen & Kino
Produktionsfirma
Tonproduktion
Chief Creative Officer
Chief Creative Officer
Copywriter / Art Director
Copywriter / Art Director
Kaufmännischer Geschäftsführer
Kundenbetreuer
Projektleiter
Leiter Strategie
Strategieplaner
Leitender Produktionsverantwortlicher
Executive Producer
Agency Producer
Head of Art
Designer
Head of Business Affairs
Regisseur
Executive Producer
Produzent
Produktionkoordinator
Direktor Fotografie
Art Director
Wardrobe
Post-Production Comp Lead
Komponist
Komponist
Leitung 3D
3D Artist
3D Artist
3D Artist
3D Artist
3D Artist
3D Artist
3D Artist
Matte Painting
Cutter
Motion Graphics Artist
Stockfotografie
News Researcher and Writer
Sound Engineer
Produzent Ton
Produzent Ton

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