| Titel | Fate is fickle and with the Joker he’s choosing one in every five. |
| Agentur | Proximity Madrid |
| Kampagne | Fate is Fickle |
| Werbende | Loterías Y Apuestas Del Estado |
| Marke | Joker |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2019 / 10 |
| Geschäftsbereich | Lotterie & Glücksspiele |
| Philosophie | Joker is a game run by the State Lotteries Agency (Loterías y Apuestas del Estado) associated with La Primitiva, the main feature of which is that one in five gets a prize. To spread the word about La Primitiva Joker, we used two characters created for La Primitiva: Mr Fate and his secretary. |
| Problem | Joker is a game run by the State Lotteries Agency (Loterías y Apuestas del Estado) associated with La Primitiva, the main feature of which is that one in five gets a prize. To spread the word about La Primitiva Joker, we used two characters created for La Primitiva: Mr Fate and his secretary. |
| Medientyp | Fernsehen & Kino |
| Länge | |
| Global Chief Creative Officer | Eva Santos |
| Executive Creative Director | Susana Pérez |
| Creative Director | David Vijil |
| Kreative Leitung | Raul Somaza |
| Kreative Leitung | Fernando Esteban |
| Art Director | José Luis Diez |
| Executive Account Director | Cristina Esteras |
| Etatdirektor | Sandra Cabrera |
| Account Executive | Esla de Murga |
| Produktionsleitung | Gemma Selga |
| Produktionsfirma | BLUR Films |
| Regisseur | Zipi |
| Executive Producer | Mario Forniés |
| Direktor Fotografie | Nico Zimmerman |
| Cutter | Tamara Torres |
| Audio-Postproduktion | Beat Music |
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